Remix Digital Remix Digital/ Diagnostic Book a call
01Diagnostic

Start with the symptom. The cause is rarely where it shows.

I diagnose why consumer marketing teams with good tools still ship late, and I fix the workflow before recommending anything new, in anything from a two-hour session (from €250) to a two-week pass. These are the six things I hear most often. Each usually traces back to one of three causes, and often two at once. Pick the one closest to yours and see where it tends to lead.

None of these? Bring your own.Say it on a call →
DX-01 / VOLUME WITHOUT RESONANCEThree likely causes
Volume is rarely the problem. What it amplifies usually is.
A
Positioning has drifted
You’ll see — Your last five pieces could have come from a competitor.
First move — Name the one claim only you can make, and cut what doesn’t serve it.
1—2 weeks
B
Misreading past wins
You’ll see — You replicated the format, style, and tone of your best-performing asset, but the results didn’t follow.
First move — Isolate the specific customer tension that sparked the original reaction—not the delivery vehicle or hook.
2 hrs — 1 week
C
Right message, wrong channel
You’ll see — It works in sales calls and dies in the feed.
First move — Audit where each format actually earns attention. Stop the rest.
1—2 weeks
Often two at once. The first call works out which.Talk it through →
DX-02 / THE MISSING DECISIONThree likely causes
Rounds are a symptom. Something upstream was never settled.
A
The brief never made the call
You’ll see — Feedback contradicts the brief, and nobody notices.
First move — Move the decision to the front: one page, agreed before work starts.
2 hours
B
The brand lives in people’s heads
You’ll see — Every reviewer defends a different version of the brand.
First move — Write down the judgment calls people are making silently.
1—2 weeks
C
Too many approvers, no owner
You’ll see — Sign-off needs five people and belongs to none of them.
First move — Map the chain as it really runs. Name one owner per stage.
1 week
Often two at once. The first call works out which.Talk it through →
DX-03 / ACTIVITY WITHOUT DIRECTIONThree likely causes
Busy is a scheduling fact. Direction is a strategic one.
A
No line from work to outcome
You’ll see — Nobody can say which piece moved which number.
First move — Tie every workstream to one job: equity, engagement, demand or enablement.
1—2 weeks
B
Measuring the wrong things
You’ll see — Reports are long and decisions are rare.
First move — Cut the dashboard to the three numbers that change a decision.
1 week
C
Too many priorities
You’ll see — Everything is urgent, so nothing ships well.
First move — Write the stop list. It matters more than the plan.
2 hours
Often two at once. The first call works out which.Talk it through →
DX-04 / THE FLAT LINEThree likely causes
The disagreement is the clue — each view is usually partly right.
A
The market moved, the message didn’t
You’ll see — Win rates fall while pipeline holds.
First move — Re-test positioning against the last ten losses.
1—2 weeks
B
The channels are saturated
You’ll see — Each extra euro buys less than the last.
First move — Find the next channel before the current one flattens completely.
2—4 weeks
C
The offer no longer fits
You’ll see — Prospects like you, then buy something smaller elsewhere.
First move — Reshape the packaging and entry point, not just the pitch.
2—3 weeks
Often two at once. The first call works out which.Talk it through →
DX-05 / NODDING, NOT DOINGThree likely causes
Adoption stalls for human reasons more often than technical ones.
A
It stayed abstract
You’ll see — The training used examples from someone else’s job.
First move — Two hours, one leader, their own stuck task.
2 hours
B
Nobody gave permission
You’ll see — People use it quietly and don’t say so.
First move — Set the rules out loud: what’s allowed, expected and off-limits.
1 week
C
It doesn’t fit the work
You’ll see — The tool lives in a tab nobody opens.
First move — Put it where the work already happens, or nowhere.
1—3 weeks
Often two at once. The first call works out which.Talk it through →
DX-06 / THE TOOL THAT ISN’T FOR SALEThree likely causes
Sometimes true. Often a process problem wearing a software costume.
A
A genuinely bespoke need
You’ll see — Your edge depends on your data and your judgment.
First move — Architecture on one page, then build against live work.
3—6 weeks
B
The tool exists, set up wrong
You’ll see — You use ten percent of something you already pay for.
First move — Reconfigure before you rebuild.
1 week
C
It’s a process problem
You’ll see — No tool would survive how the work currently moves.
First move — Fix the workflow first. The requirement usually shrinks.
1—2 weeks
Often two at once. The first call works out which.Talk it through →
02The pass

One pass, sideways, end to end.

→Drag or swipe the five stages
01Day one

Name what’s slow

Thirty minutes, no deck, no discovery theatre. You describe what's slow. I tell you whether it's two hours of work or six weeks — including when the answer is "nothing, you're fine".

Output — an honest size, in writing
02Week one

Watch the real work

Not the process document — the actual briefs, the actual approval chain, the files people email each other at 22:40. Where the hours go is never where the org chart says.

Output — the workflow as it truly runs
03One page

Draw the line

What the machine owns, what stays human, and what it is never allowed to touch. I draw it on one page before anything gets built, because that page is the actual product.

Output — architecture and guardrails
04Weeks 2—4

Build it against live work

Not a demo dataset, not a sandbox — this week's real campaign, run through the thing while your team watches and tries to break it. (They will.) If it can't survive a Tuesday, it doesn't ship.

Output — a working system, in use
05Then I leave

Hand over the keys

Code, prompts, documentation, and the two people on your team who can now change it without me. If you need me again next quarter, I designed it wrong.

Output — a capability, not a dependency
03The pipeline

Same five moves at every size.

Two hours compresses them into one call. The two-week pass runs them in ten working days. A rebuild runs them over six weeks or more. The depth changes, the sequence never does, and you can see where you are the whole way.

01

Brief

Day one

One question, answered honestly: what is actually slowing you down? If a session solves it, you get told that instead of sold a project.

02

Diagnose

Week one

I map the workflow as it really runs, not as the process doc claims. Where hours go, where approvals stall, which 80% a machine should own.

03

Architect

One page

What the system does and what stays human, both decided before I build anything. Automate the 80%, pour yourself into the 20%.

04

Build

Weeks 2—4

I build it instead of speccing it, and I test it against real work, not a demo dataset. A tool, a content system, a workflow your team runs on Monday.

05

Hand off

Last day

Code, prompts, documentation and a trained team. An engagement that ends in dependency is a failed engagement.

04The yield

Fewer assets. Higher yield.

Direction, not a scoreboard. These are the shapes that change when a content operation becomes a system — measured against your own baseline in week one, so you can see the move rather than take it on faith.

Approval loops
3→1

One pass replaces the round trip. The review that used to happen three times happens once, with the obvious corrections already made.

Where the hours go
80→20

The mechanical eighty percent moves to the system. Your team's time lands on the twenty that actually carries the brand.

Ownership at handoff
100%

Code, prompts and documentation transfer with the build. Nothing about the system requires calling me again.

No streaks. No scores. Direction only. Baseline set in week one — from your numbers, not mine
05Contact

Bring the problem you'd be embarrassed to show anyone.

That's the one worth thirty minutes. No deck, no discovery call about the discovery call, no proposal you have to read twice.

Book thirty minutes → david@remixd.ai
First call
30 minutes, no deck
Reply within
One working day
Smallest start
Two hours, from €250
Base
Helsinki — Nordics & remote
Delivered by
David, personally